All posts from
May 2002

The Bottom-line of Prototyping and Usability Testing

“How user-centered design techniques can make a cost effective workflow” (

Fifth Advance for Design Summit

Integrating our values, processes, and insights into the business community (July 11-13, 2002 – Las Vegas)

International Conference on Intelligent User Interfaces 2002

“(…) the principal international forum for reporting outstanding research and development on intelligent user interfaces.” (ACM SIGART/SIGCHI)

Why We Buy: The Science of Shopping

“First, understand your customer and make things easy for them. (…) Secondly, understand the business goals and design your changes to work towards those goals.” (Jeff LashBoxes and Arrows)

Scenarios Work!

Improving Requirements Engineering with Use Cases and Scenarios (July 10 2002, London UK)