All posts from
August 2012

Design for a Thriving UX Ecosystem

Products and services morphing into digital ecologies, ecosystems and habitats. No more spaces?

“As social media technologies and computer-supported, collaborative activities become more ubiquitous in people’s work and everyday lives, UX professionals need to expand their skills and focus to take on broader experiences than just individual users engaged with single applications. It is crucial to understand people as social, cultural, and organizational components who are linked to other people, other technologies, and loads of information. The UX field is primed to step beyond just designing applications, and it’s time to start thinking about the UX ecosystems in which these users and applications exist. The best way to begin that transition is to think in terms of biology.”

(Dave Jones a.k.a. @Dave_L_Jones ~ UX Magazine)

Why Customer Experience Is The Only Thing That Matters

Business survival by going for the experiential of products, services and environments.

“The only source of competitive advantage is the one that can survive technology-fueled disruption: an obsession with customer experience.”

(Harley Manning ~ Fast Company)

User Experience Design and Information Architecture: Centered and Bounded Sets

Experiential to the max.

“The ease and fluency with which designers and clients alike can move into and around the centered set of practices and concepts of UXD brings with it a marvelous opportunity to re-define a bounded set for the remnant of cats for whom the bucket of design is interesting but not the central thing drawing one in, and for which the place of beginning isn’t end users and designing their experiences.”

(Dan Klyn a.k.a. @danklyn ~ Wildly Appropriate)

Tablet Versus PC: A Creative Decision

Computers with a different form factor, but a computer.

“Both tablets and traditional PCs have strengths in content creation, but they are strengths of different types. And their different strengths have more to do with the creative process than the content itself. This assessment of the nature of these differences that I’ve outlined here is an intuition that needs further validation through research.”

(Ryan Bell ~ UXmatters)

SEO and Usability

Designing for humans, not machines.

“What makes a website good will also give it a high SERP rank, but overly tricky search engine optimization can undermine the user experience.”

(Jakob Nielsen ~ Alertbox)

Why Top Execs are Starting to Care About UX Design

Crossing the border to CX.

“Garrett shares how research, psychology, behavior and design can open the doors to meaningful creativity for design and product experience strategies. But more importantly, he shares how executives across the organization can learn from the UX team to improve services, business models and overall customer relationships.”

(Brian Solis a.k.a. briansolis ~ Mashable)